Industry News

Softness in Q3 2024 DTC Beauty Product Sales

Year-over-year, DTC beauty products sales declined 10% in the US, according to data from Consumer Edge.

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By: Christine Esposito

Editor-in-Chief

According to Consumer Edge’s Q3 2024 Global Beauty Digest, there was a slowdown in direct-to-consumer (DTC) beauty product sales across the US and Europe, largely due to lingering inflation impacting consumer spending. In the US, DTC beauty product sales declined 10% year-over-year, while beauty retailers experienced a more moderate 2% decline, according to Consumer Edge, which calls itself a provider of alternative data for consumer spending. In the US, fragrance brands ar...

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